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About NHI: Our Story - "Since 1979"

Carol Carpenter, Massage Therapy Institute

Carol Carpenter, Founder, teaching Swedish Massage

Our story is really the story of our massage school students and graduates.  Since 1979, they have had an amazing educational experience with us and have been successful.  Our massage therapy institute exists for our students and graduates and we take great pride in their success.

The beginning of our story began in the 1970’s when our founder, Carol Carpenter, learned massage from several mentors, informal teaching centers, and photocopied notes and diagrams.  With this knowledge, she built a successful private practice in massage therapy in several cities and towns around the country before settling in Northern California.

After several years of learning and then several years of real-world experience, Carol dreamed of helping other people learn massage therapy – and doing it in a better and easier way than how she had learned.  She envisioned comprehensive massage classes and a professional program of massage therapy education that would teach many elements of massage therapy so the graduates could be as successful as possible.  She dreamed of a massage therapy institute that taught western style massage therapy, eastern style massage therapy, anatomy and kinesiology, and marketing and business classes so the graduates could have success in all elements of massage therapy.

As soon as she started the massage school, it worked.  Students loved the comprehensive, professional massage classes. The massage therapy institute began in a house on College Avenue in Oakland and grew steadily.  The National Holistic Institute became accredited, the first massage school in California to do so.  The school then offered federal financial aid through the U.S. Department of Education, the first massage school in California to do so.  By 1989, the school moved to its current location in Emeryville, California (between Berkeley and Oakland) with a perfect central location.

Tim Veitzer & Mason Myers - Massage Therapy Institute

NHI Owners, Tim Veitzer & Mason Myers

The massage therapy institute and NHI founder Carol Carpenter played prominent roles nationally as the field of massage therapy became more popular.  NHI’s massage therapy education and faculty were one of the most respected in the nation and the school kept growing and improving throughout the 1990’s and early 2000’s. In 2003, Mason Myers and Tim Veitzer purchased NHI from the school's founder and have continued the growth and tradition of excellence in massage therapy education.

In 2005, the National Holistic Institute opened new campuses in San Jose and Petaluma to enable students to attend NHI that were having difficulty commuting long distances to school.  In 2006, we opened a campus in the San Fernando Valley of Los Angeles (Studio City) by acquiring a great long-time massage school, the Touch Therapy Institute, that had its own significant history of leadership and high quality in southern California.  In 2007, we opened a campus in San Francisco. In 2011, we added another campus in Sacramento along with a Santa Ana facility in 2012.

Today, we are one of the most respected and largest schools of massage therapy in the world.  Our history and network of relationships in the field continue to help our graduates have success and help us keep our finger on the pulse of the dynamic field of massage therapy.

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National Holistic Institute • 5900 Doyle Street Emeryville, California 94608  1.800.315.3552 • nhi-deleteme[at]-deleteme-nhi [dot] edu

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